Lessons in Branding (the hard way!)
StartUp KickStart was created for budding entrepreneurs to leverage off accumulated knowledge and experience so they could StartUp and Launch the smart way, not the hard way. In hindsight, how …
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Discover if starting a business is right for you
There is a lot of hype about starting your own business. The media and government are both loudly touting the benefits of becoming an entrepreneur. This sensationalism, the promise of 4-hour work …
This is the question you should be asking
In my last article, which you can read here, I shared how not listening to my heart was the reason I was suddenly blind to the direction I should take …
Why you shouldn’t aim for business perfection
You will never create the perfect business. That may sound harsh, but many entrepreneurs expend valuable energy, time and money trying to form the perfect entity. Once you accept that …
Making Social Media Work for You
Over the past couple of months, I’ve been using Instagram as a social media marketing tool for StartUp KickStart, a division of Snowed Under Solutions. You can read about “The …
The Power of Hashtags in Business
A month ago I set out to discover how businesses could tap into the startling Instagram reach: 500 million monthly active users. 300 million daily active users. 20% of Internet …
Instagram: It can work for your business
These are the surprising results of a 1-Month Instagram experiment. I wanted to see how a consulting business with downloadable products could use Instagram and tap into the: 500 million …
How to focus on what’s important
When you are running a business, it is too easy to become caught up in your business and lose sight of why you are pouring in the energy, time and …
You need a holiday…
This article, an extract from Forge Magazine, looks at five successful entrepreneurs and why they choose different holiday destinations, even though finding the time and being able to be ‘absent’ …
If you want to be a Director, here’s your Checklist
Being asked to be a Board Director is a great honour. An organisation values your expertise, ideas and how you can use these for the benefit of the company, its …