Recently I gave a Small Business Shout Out to Joy McClymont, owner and founder of ‘Off The Track Training’. Through Snowed Under Solutions’ sister company, StartUp KickStart, I spread the …
As business owners, we know how important SEO, content and usability is for the success of our website and business. I conduct in-depth reviews of a business’s website traffic, design …
It’s that time of year again. We buy into Valentine’s Day by the chocolate truckload and we are inundated with love hearts, Hallmark cards and cuddly toys! Depending on where …
My experience with New Year’s Resolutions is that they make you feel bad about the year gone by and uninspired about the year to come. Over the years I’ve encouraged everyone, employees …
If you run a business, I can’t stress enough that you need to test your marketing and social media performance. This doesn’t just apply to testing your product but your …
When you have a big decision to make, ask for the input of the person you trust but hesitate to ask. Don’t ask the one who will reassure, comfort or …
Small businesses are amazing but they don’t want to be the best kept secret! These companies (those with less than 20 employees) make up 98% of American companies and 97% of Australian companies. …
Deciding on a business name can be tricky. Your goal should be simplified uniqueness, but as any copywriter or branding expert will tell you: you need a great strategy for …
There is a lot of hype about starting your own business. The media and government are both loudly touting the benefits of becoming an entrepreneur. This sensationalism, the promise of 4-hour work …
Headquarters at Snowed Under Solutions is hectic at the moment. I’m tapping back into my purpose (my “Why”) and letting my head and heart work together for the benefit of …
