The Power of Hashtags in Business

A month ago I set out to discover how businesses could tap into the startling Instagram reach:

500 million monthly active users. 300 million daily active users. 20% of Internet users that use Instagram. Average monthly Follower growth for Instagram users – 16%.

What was revealed was a world of Hashtag Power, the Fallacy of Followers and the Lunacy of Likes, and you can read all about them by clicking the link.

This article sheds light on to what the ‘average’ Instagrammer experiences.

Happy reading


Rebecca Collett, Founder & Managing Director of Snowed Under Solutions and StartUp KickStart


If you like it, please share it